Sales, for many, might seem like a modern concept. Still, the essence of sales has always been about building relationships, understanding needs, and ultimately, serving the client. And who better exemplified these principles than Jesus? Through his teachings and parables, he imparted not only spiritual guidance but also invaluable lessons on the art of genuine service. In my book, “The Master Salesman: Jesus and the Art of Service,” I explore these parallels and provide practical applications for modern-day sales and life situations.
Consider the concept of approaching “Orphans” – potential clients or leads that might seem distant or lost. Instead of viewing them as mere transactions, see them as opportunities for establishing genuine connections. Drawing inspiration from scriptures, the following conversation starters can be invaluable for any salesperson looking to forge meaningful relationships:
- Rekindling Connection: “I’m reaching out to reconnect and see how we can serve you better.” This is reminiscent of Luke 15:4-7, where Jesus speaks of the Parable of the Lost Sheep, underscoring the value of every individual.
- Understanding Needs: “Can we discuss your current needs and how we might align with them?” This mirrors Philippians 2:4, which emphasizes looking out for the interests of others.
- Fostering Commitment: “I’m committed to your success and satisfaction. How can we make our relationship even better?” Drawing inspiration from Proverbs 16:3, we’re reminded to commit our works to the Lord.
These conversation starters, and the many more in “The Master Salesman: Jesus and the Art of Service,” are than just lines; they are built upon age-old wisdom, grounded in the teachings of Jesus. By incorporating these in your sales approach, you’re not merely selling; you’re serving.
I often emphasize two core principles in my approach to sales – the IDEAS Sales System and the Triad of Belief. The former provides a structured method for approaching sales, from introducing oneself to eventually serving the client. The latter, meanwhile, stresses the importance of belief – belief in one’s industry, product, and most importantly, oneself. When you look closely, you’ll see how seamlessly these principles align with Jesus’ approach. Jesus believed in his “industry,” the Kingdom of God, promoted his “product,” salvation, and had unwavering faith in himself. His mission was clear: to transfer these beliefs to all of humanity. And given Christianity’s widespread following today, it’s safe to say he was an unparalleled salesman.
Yet, like most, I too grapple with faith and the challenges of being the best version of myself. Still, in my professional journey, I’ve found solace and direction in the teachings of Jesus. Not just as a Christian but as someone keen on perfecting the art of service and sales. And this journey and the lessons I’ve gleaned are what I’ve shared in “The Master Salesman: Jesus and the Art of Service.” Interested in diving deeper into these parallels and principles? Consider exploring the book further here.
Moreover, as we navigate the complex terrains of sales and life, continuous learning and guidance are crucial. If you’re keen on refining your skills further and learning more about the nuances of sales and service, consider enrolling for one-on-one Training, Coaching, and Life Coaching at Closer Classes.
The customer is ready to buy. He needs you to help him believe.
Article Summary:
The teachings of Jesus provide timeless principles on service and relationship-building, relevant to modern-day sales scenarios. Drawing from scriptures, various conversation starters can enhance sales interactions, grounded in genuine service and connection. Incorporating these teachings, along with established sales principles like the IDEAS Sales System and the Triad of Belief, can revolutionize one’s approach to sales, turning transactions into meaningful relationships.
